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DESIGN CHATTER

Here on Design Chatter, we post the latest and greatest about KEYLAY, helpful industry information, creative design ideas, small business need-to-knows and the occasional off the wall post just to lighten your day. We hope you enjoy, and we encourage you to comment and share the posts on your social networks!

Do Thumbnails Really Matter?

Oct 11, 2023

Turns out they do! Adobe Express, the lightweight freemium version of Adobe creative software, conducted a study on TikTok thumbnails and how much engagement they received, and the results are in! No surprise, animal content ranks high, but if that doesn’t quite fit what your brand is doing, you could always make sure your thumbnail had high amounts of brown and orange in them, the two colors with the highest like, share, and view rates…yes, really!

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How brand identity discovery sessions breathe new life into businesses

Oct 11, 2023

First impressions are everything, and for your customers, 55% of the ones they encounter are visual. From your logo to social media profiles, the design of your brand’s identity will be, for many people, the first introduction to your brand. This intro can be a multidimensional experience for those potential customers or clients.

But making this interaction count begins with a brand design that resonates with them.

Whether you have a new or established business,

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How logo symbolism leads to memorable brands

Oct 11, 2023

Symbolism in logo design communicates subtle messages that can make us do a double-take or give us something to think about. They can even make us question what we’re looking at entirely.

Logo symbolism injects layers of meaning. It presents a unique challenge for designers to represent a business’s offerings, mission, and values visually in a single mark.

This task often involves combining multiple—sometimes even opposing—ideas to illustrate this representation. And the sign of a job well done is whether people can understand the meaning behind the logo and recognize it in the future.

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Happy (Belated) Birthday to Google

Oct 06, 2023

We’re a little late to the party, but Google celebrated 25 years last week! It’s hard to imagine a world without Google anymore, and with a celebratory move that seems designed to appeal to designers specifically, the birthday Google doodle was a transformation of the Google logo from the first all the way to the current one. It’s a brand fast forward, and we’re here for it.

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Are You the Next Big Thing in Startups?

Oct 04, 2023

Think you could be the next Sergey Brin or Steve Jobs, if only you had the right capital investment and a good idea? Put that to test with Silly Co Valley, a browser game that tests your mettle as a startup CEO. Fast thinking while also making correct choices is the key, with every second, your seed money is depleting and it’s more than a little stressful!

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Pinterest Boards Come to Life

Sep 29, 2023

Have you ever wished your Pinterest board was more than a visual inspiration and more of a real world one? Well, if you’re lucky enough to live in London, you can check out the Possibility Place, a Pinterest pop up experience! (Say that 3 times fast…) The Possibility Place will consist of a corner store, beauty bar, and home improvement store all in one place, the most common Pinterest inspirations! There will be hands-on workshops offered,

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