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DESIGN CHATTER

Here on Design Chatter, we post the latest and greatest about KEYLAY, helpful industry information, creative design ideas, small business need-to-knows and the occasional off the wall post just to lighten your day. We hope you enjoy, and we encourage you to comment and share the posts on your social networks!

A Visual History of Eurovision

May 26, 2023

Maybe you’ve seen references to it online, and maybe you’ve seen the Netflix movie starring Will Ferrell, but if you’re an American, there’s a good chance you don’t really get what exactly Eurovision is. Or know just how big of a deal it is in the rest of the world. Never fear, Reuters is here with a very in-depth visual history of Eurovision, all the way back to the first year of the contest. The competition wrapped up last week (we won’t spoil it,

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Nutritious Is as Nutritious Does

May 24, 2023

Did you know that potato chips are vegan, all natural, and cholesterol-free? Technically, that’s all true, but those buzzwords don’t make them healthy for you all the same. A lot of food marketers use these buzzwords to make foods seem more healthy than they actually are. And they keep doing it, because it works, as shown by health food branding expert Matt Rosenman of Cheat Day Design. Matt has rebranded everyday snack foods as “healthy options”

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JEOPARDY…But Fonts!

May 19, 2023

Are you a font fiend? Prove it! Last week, a whole category on the popular quiz game show was dedicated to typefaces. The category, ‘A Real Font of Knowledge’, tested contested on their font fact knowledge, and some of the questions were a little obscure. As a design connaisseur, we’re sure the fact that the questions are written in the font in question is a dead giveaway for you! Would you have taken home $6000 from this category?

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The World’s Oldest Logo Could Be Hiding in Plain Sight

May 17, 2023

This one sent us down quite a rabbit hole! We were today years old when we learned that the ornate Stella Artois beer horn logo dates back to the 14th century, and is considered the oldest logo still in existence! For their newest campaign, the beer makers have combed through old (very old!) artworks to see if they could spot the logo on brews that the subjects were drinking. By using an algorithm, creative agency GUT analyzed artwork and decided on a probability that the beer pictured was Stella.

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Coronation Celebrations, Brand Creative-Style

May 12, 2023

King Charles III was crowned as the new monarch of England last weekend, and brands around the world couldn’t resist the opportunity to creatively mark the occasion. While not a big deal for those of us in the US, in the UK, residents experienced a day off and huge national celebrations. From chocolates sporting crowns, to Burger King (temporarily) dropping “Burger” from their logo, global brands turned out for the occasion. Which clever idea was your favorite?

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Google Arts & Culture Creates Games with AI Artwork

May 10, 2023

Unless you’ve been living under a rock for the past year, you’ve noticed that AI is quickly changing and influencing the way people create. Google Arts & Culture has not been living under a rock, and is out to do what they do best: experiment and see how new technology and human creativity can combine in new and exciting ways. Google has called on resident artists in their Arts & Culture Lab to use AI-generated art for games.

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