Experience Your Design

Experience Keylay

TOOLS & TIPS

Have you ever wondered about the in’s and out’s of not only the design world but how it relates to helping businesses (especially yours) grow? In our digital library, you’ll find answers to some of the searing questions those on the business side have when working with creatives like us. We’re giving you tips and insights that you can use, not boring industry speak. So dig in and start learning.

6 WAYS MARKETING DIRECTORS, DESIGN & TECH TEAMS CAN WORK TOGETHER MORE EFFICIENTLY

There are never enough hours in a day to take on every task as a Marketing Director. Juggling multiple requests, hitting quarterly goals, and maintaining budgets can become difficult to manage. Adding yet another layer to these day-to-day tasks is managing your contractors. Whether they are freelance consultants, design agencies, or technical companies you must find a way for all of these groups to interact with one another.

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HOW CAN BUSINESSES FIND THE RIGHT
MARKETING & ADVERTISING DESIGN PARTNER?

It’s amazing when you find that perfect partner. The one who knows what you want and need before you do. We’re not talking about love though. We’re talking about business and marketing. Finding the right partner and, in this case, designer to help you in this great (ad)venture is beyond important. When you are working with a responsible creative team that you like and trust,

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BRANDING IS MORE THAN A LOGO: THE STEPS TO BUILDING A SUCCESSFUL BRAND

Business owners, especially those just starting out often feel overwhelmed with the day to day. The day usually begins with checking a mountain of emails before diving into the actual work. Unfortunately, you may find, more often than not, that you are pulled in too many directions. As a result, the company’s brand becomes the last thing on the list.

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WHY DOESN’T $99 BUY YOUR BRAND LONGEVITY?

You’ve started a new business or are looking to give a facelift to your current brand. The first step is to contact a designer who can help you create the best look for your company. Many people tend to think that visually stunning designs can be whipped up in a jiff. With the added benefit of being served up as piping hot perfection for less than $99.

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HOW TO GET YOUR PACKAGING DESIGN
FROM IDEA TO MARKET

As the saying goes “time is money” and the same applies when launching a new product. Many business owners and marketing teams have big ideas that they want to get out into the world. Ideas that need a team of professionals to turn it into reality. This is especially important when your tangible product needs to be customized to help it stand out in a sea of competitors.

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4 WAYS TO HELP YOUR PACKAGING STAND OUT IN ANY RETAIL MARKET

When form meets function, it can be a beautiful marriage of impactful, creative design. Some of the best packaging design doesn’t scream with bright colors or bells and whistles. Although for some brands, this might be the exact thing that they need to make sure that their product stands out from the rest. Some companies may want to take a more sophisticated stance towards their packaging designs.

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