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DESIGN CHATTER

Here on Design Chatter, we post the latest and greatest about KEYLAY, helpful industry information, creative design ideas, small business need-to-knows and the occasional off the wall post just to lighten your day. We hope you enjoy, and we encourage you to comment and share the posts on your social networks!

How logo symbolism leads to memorable brands

Oct 11, 2023

Symbolism in logo design communicates subtle messages that can make us do a double-take or give us something to think about. They can even make us question what we’re looking at entirely.

Logo symbolism injects layers of meaning. It presents a unique challenge for designers to represent a business’s offerings, mission, and values visually in a single mark.

This task often involves combining multiple—sometimes even opposing—ideas to illustrate this representation. And the sign of a job well done is whether people can understand the meaning behind the logo and recognize it in the future.

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Happy (Belated) Birthday to Google

Oct 06, 2023

We’re a little late to the party, but Google celebrated 25 years last week! It’s hard to imagine a world without Google anymore, and with a celebratory move that seems designed to appeal to designers specifically, the birthday Google doodle was a transformation of the Google logo from the first all the way to the current one. It’s a brand fast forward, and we’re here for it.

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Are You the Next Big Thing in Startups?

Oct 04, 2023

Think you could be the next Sergey Brin or Steve Jobs, if only you had the right capital investment and a good idea? Put that to test with Silly Co Valley, a browser game that tests your mettle as a startup CEO. Fast thinking while also making correct choices is the key, with every second, your seed money is depleting and it’s more than a little stressful!

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Pinterest Boards Come to Life

Sep 29, 2023

Have you ever wished your Pinterest board was more than a visual inspiration and more of a real world one? Well, if you’re lucky enough to live in London, you can check out the Possibility Place, a Pinterest pop up experience! (Say that 3 times fast…) The Possibility Place will consist of a corner store, beauty bar, and home improvement store all in one place, the most common Pinterest inspirations! There will be hands-on workshops offered,

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Dip Your Toe into AI Image Generation with These Free Tools

Sep 27, 2023

Have you wanted to try your hand at Generative AI images, but the pay-to-play model of the big names has held you back? Knowing how to phrase text to get the best AI image result is going to be a foundational skill for designers in the future, so here are 12 very different AI image generators to play with, and they’re all free! The tools are a little more limited in the free versions, but each tool generates very different results for the same phrases,

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Digital Journeys Have Roots in Physical Ones

Sep 22, 2023

“Customer Journey” is a little bit of a buzzword lately, and if you do any kind of design that has customers interact with it (like web design!), you know that the user experience (UX) of your site is crucial to make sure goals are hit. Indeed is here with a little bit of a customer UX exploration through a lens that sounds way more fun than buzzwords: a waterpark! Author Marty Merida goes over some UX best practice tips by giving examples of how they worked in the real world at a recent visit to a waterpark.

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