Why ‘Perfect’ Logos Look Wrong – And Why You Need a Pro to Fix Them

Think a perfectly measured logo is the way to go? Think again! Optical illusions play tricks on our eyes, making mathematically “perfect” shapes that can look totally off. That’s why experienced graphic designers rely on trained instincts, not just grids and numbers, to create logos that actually look right. From adjusting circles to appear the same size as rectangles (hello, overshoot!) to fine-tuning curves for smooth flow, these subtle tweaks make a world of difference. A great brand identity isn’t just about precision, it’s about perception. And that’s exactly why you need a pro to make your logo feel as good as it looks!