Which Super Bowl Commercials Won Big?

Super Bowl ads might run for only a few seconds, but every year they spark big conversations. Now that we’re past the big game, it’s time to rank our favorites!  According to USA Today’s Ad Meter rankings, Budweiser’s “American Icons” took the top spot with a big, emotional Clydesdale and bald eagle story that clearly hit viewers in the feels, followed by Lay’s heartfelt farm tale, Pepsi’s quirky polar-bear twist, a nostalgia-soaked Dunkin’ spot (which would not be our vote…the de-aging was weird), and Michelob Ultra’s ski-instructor comedy rounding out the top five. It’s a good reminder that the most memorable Super Bowl ads don’t just show a product, they tell a tiny story that sticks with you long after the game ends.