Taste The Rainbow Gets a Visual Update

The Elmwood London agency has teamed up with Skittles for a vibrant rainbow makeover, injecting some serious pep into the fruity candy. They’ve jazzed up the packaging with bold colors, funky fonts, and a whole lot (more!) rainbow goodness. And get this – they’ve even made the letters dance! They’ve nailed that quirky vibe that Skittles has always been known for, and loves to be known for, while adding a fresh twist for a new generation.