How Smart Package Design Made This Sock Line Soar

What’s in a box design? Everything, if you ask Brittany Harris, owner of Audacious Sock Wear. Dieline talks with Harris about how custom packaging is crucial to her custom sock business. She takes her inspiration from Apple and Samsung, who she says “have nailed packaging.” Harris says that as a new brand, it’s imperative that Audacious Sock Wear stands out. And she achieves that by the magic of smart package design.

Photo by Taiana Martinez on Unsplash