A Proofing Cautionary Tale

If t his isn’t a great lesson in why you should always have your client involved int he proofing process of graphic design, we don’t know what is! The state of Ohio redesigned their license plate (which is a whole either thing to critique), but a crucial element was incorrect, and made it al the way through the design process to production before it was caught. Can you see the error before we tell you?  No? The Wright Flyer plane, the first plane to reach the skies and kick off modern aviation as we know it….is facing the wrong direction! The stabilizing wings on this plane actually went int he front instead of the back like we’re used to seeing today, so the banner the plane is supposed to be pulling is defying physics. An understandable mistake, especially for a modern day designer, but the client should have caught that before production, and THAT’S why proofing is so important! Don’t worry, the design has been corrected and reprinted now.