“Insure Your Happiness” Campaign Highlights the Benefits of Pets

At KEYLAY Design, we love our pets, and we love graphic design, so this campaign is really tugging on our heartstrings. The campaign, by London agency Uncommon, shows us closeups of our furry friends and what they do for us. Pet ownership is scientifically proven to reduce stress and benefit mental health, so this campaign urges pet owners to get pet insurance for their little furry therapists. The campaign is simple, just a photograph and a quick descriptor, and that’s what makes it so evocative!