Cat Food with Purrfect Details

When it comes to cat food, most cat owners tend to stash the unattractive packaging away in cupboards or under sinks. The usual packaging designs are rarely inspiring. Maowoo cat food is here to break the packaging design mold! The cat food company enlisted DXD Studio to totally overhaul their look, and to ensure their product is eye-catching on the shelf. The carrying handle is a nice perk to boot! The most significant challenge faced by the design team was to find the sweet spot between “lifestyle aesthetics” and “scientific cat care.” Maowoo wanted to present its products as both visually appealing and highlight the scientific claims of health to establish trust and credibility with their customers. DXD Studio managed to strike the perfect balance, creating packaging that not only looks impressive but also highlights the brand’s commitment to providing healthy and high-quality cat food!