Cash App’s New Brand Portal

Cash App is upping its graphic design game with a new Brand Guidelines portal, and it’s a great resource for designers and developers who want to keep things looking professional. The site dives deep into everything from the brand’s signature “Cash App Green” color to its custom typeface (all the rage in branding these days), Cash Sans. With clear specs for colors, typography, motion, and illustration, the portal ensures every detail stays on-brand, no matter the application.