DESIGN CHATTER
Toilet Brush…or Picturesque Lake?
Dec 08, 2021
This isn’t one of our normal IKEA admiration posts, it’s more of a “Country of Sweden” admiration post! As you probably know, a lot of the products in IKEA’s catalog are named for places in Sweden. Sweden wants to clear up some of the confusion, and make sure potential visitors see the real beauty of the place names they’ve become familiar with, even if they have trouble pronouncing them. It’s a very clever and out of the box campaign to capitalize on Sweden’s biggest export!
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Photoshop…for Textiles!
Dec 03, 2021
Textile design is like graphic design to the nth degree. Not only do you need to make a beautiful design, but it has to be repeatable, seamless, and be able to be produced within the limitations of the weaving machines. That’s before you even get into fabric weights, textures, and component materials. Dutch textile company Byborre has a new software out called Byborre Create that lets you test your designs–with actual yarn colors, textures, and weave patterns–safely on your computer before putting it into production and getting a nasty surprise.
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The Essentials of Designing an Annual Report People Want to Read
Dec 02, 2021
Annual reports provide readers with an inside look at an organization’s performance over the past year. It presents complex data as a polished document filled with compelling text, enticing graphics, and engaging photography.
Each of these elements tells the story of the company’s employees, its financial health, and the business challenges it overcame.
Annual Reports for Diverse Audiences
So who reads annual reports? According to one study, investors and analysts make up almost 33% of readers.
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Honey Bear History
Dec 01, 2021
As you may know, at KEYLAY Design, packaging design is one of our loves. And there is one particular piece of packaging that everyone is familiar with, but probably doesn’t know the origin of…we sure didn’t! And that is: the honey bear. Why was a bear selected to be the shape of the bottle of honey? It doesn’t let it flat pack. It doesn’t have superior innate structural strength. When the bottle debuted, it was difficult to produce with the manufacturing methods of the time.
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Red & Green For Everyone!
Nov 26, 2021
Somehow, 2021 is drawing to a close and we are almost to the holidays, which means it’s time for creative holiday graphic design! Graphic designers always need to take care to make sure their design are visible and accessible to everyone, but these ads from EnChroma are turning that foundation on its head! EnChroma makes glasses that can correct color blindness….so their adverts in the London tube stations take advantage of the red and green color combination that many colorblind can’t see to drive home the necessity of their product.
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The Evolution of Letters
Nov 24, 2021
Since you read this blog, you surely know the importance of typeface in design work by now, but have you ever wondered who decided that a G was shaped like a G? Calligrapher Seb Lester is giving a historical journey back in time of how the Latin alphabet has looked through the ages. Personally, I’m glad we don’t have to try to read some of the old style letters anymore! Each short video goes through one letter during various times in written history,
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