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Experience Your Design

Experience Keylay

DESIGN CHATTER

Here on Design Chatter, we post the latest and greatest about KEYLAY, helpful industry information, creative design ideas, small business need-to-knows and the occasional off the wall post just to lighten your day. We hope you enjoy, and we encourage you to comment and share the posts on your social networks!

Be Kind, Rewind

Jul 28, 2023

We love packaging and graphic design, so this one is right up our alley! And may also show our age, but whatever. VHS boxes used to be right up there with album covers for showcasing art that may or may not have all that much to do with what’s inside. Back before you watched everything on streaming with a tiny thumbnail you can hardly see from across the room, the VHS box had to grab your attention and hold it long enough for you to choose to buy or rent that movie.

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How the Porsche Logo Triumphed

Jul 26, 2023

The iconic Porsche crest: one of the most famous logo designs in automotive history. Did you know that the rearing horse was almost not the mark of the brand we all wish we could own? The brand started out with a simple word mark that just said “Porsche”, but in 1952, that mark was updated with the rearing horse and the colors that evoke the area of Germany where the cars are made. However, once the 60s hit,

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How the Guinness Harp got its Strings

Jul 21, 2023

The Guinness harp is so recognizable, you may sometimes see it and think “Guinness” even before you think “Ireland”, which the harp is the national symbol of. In the 19th century, Guinness was supplied in bulk to bottling firms and pub owners who used their own labels. To protect the brand, Guinness introduced its own trademark bottle label in 1862, featuring an oatmeal-colored oval. This label included the harp, the Guinness name, and Arthur Guinness’s signature,

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Don’t Be Fooled By Healthy Food Packaging

Jul 19, 2023

Have you ever started a new eating healthy initiative, and found that the foods you need to buy seem to be clearly packaged? You know, healthy foods always have “that look”. Desaturated colors, natural textures, serifed fonts. Well, not so fast. Sometimes, packaging design can utilize design principles for nefarious reasons: to trick consumers into thinking they’re making smarter food choices than they really are. Turns out, your perception of a packaged item of food being healthy is more important than the actual contents.

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How Good Are You at Remembering Your Password?

Jul 07, 2023

The Password Game puts your password making skill to the test. This game mimics the signup process for pretty much every website these days, but adds a twist…and another twist…and another. Each time you make a password, more and more ridiculous requirements are added, until it becomes very difficult! It kind of makes remembering our strong passwords seem a little less arduous, it could be worse if web applications get wind of these requirements!

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“Inside a Genius Mind’

Jul 06, 2023

We all wish we could think the way Leonardo da Vinci did. His effortless, innate creativity and understanding lead to not only amazing scientific discoveries, but also gorgeous, unparalleled works of art that is famous worldwide. Now we have the best chance we’ve ever had to try to get inside his mind, thanks to Google Arts & Culture, the arm of the tech giant committed to brining some of the most famous and influential works of art into the digital realm to be more accessible for everyone.

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