DESIGN CHATTER
Typefaces Matter: Choosing fonts for your brand to tell your company’s story
Dec 11, 2023
The fonts used in your business’s brand affect how people perceive it. Like going to the grocery store, you’re more likely to notice products based on their packaging. Eye-catching imagery, bright colors, and slick designs attract you to specific products.
Your brand’s fonts do the same thing.
They can make your company look trustworthy and capable or give off an unprofessional vibe, causing people to ignore you.
So,
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Generative AI Food Fails
Dec 08, 2023
For everything it can do that’s mind blowing, generative AI imagery isn’t coming for our graphic design gig quite yet. Uber Eats sparked a stir when it seemed they had replaced real food photos on the menu of New York City’s Roma Pizza with bizarre AI-generated images and descriptions. These oddities showed unrealistic food representations, including an obvious difficulty distinguishing between a dessert pie and a pizza pie. The eatery blamed a third party, but safe to say AI was used and quality checks were not!
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Reddit Rebrand
Dec 06, 2023
It’s a rebrand, and a big one! Design agency Pentagram took on a massive makeover for Reddit, with the goal of capturing that “utopian vibe” in how the site looks. The design team wanted to tidy up Reddit’s mishmash of visuals that had sprouted and grown over time, including revamping Snoo, Reddit’s client mascot, by giving it a 3D look and making a collection of emoji to show its different moods. The cherry on top is a fresh font called Reddit Display,
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Design Trends are Taking Shape for 2024
Dec 01, 2023
It’s hard to believe it’s already time for next year’s design trends to start being predicted! But nevertheless, it is, and Depositphotos is here with seven trends they think will be making their graphic design mark in the coming year. From graffiti-inspired text and colors, to designs shaped by the boom of hybrid as a leading work style, Depositphotos is seeing some social aspects creeping into design.
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MUDern Art
Nov 29, 2023
You don’t think of pickup trucks needing much in the way of advertising, they sell pretty well on their own. Even when you do come across an ad, they’re pretty formulaic: bold, capital letters juxtaposed over images of the truck doing heavy work. GMC broke the mold with its Mudern Art campaign, where the trucks were the featured artists in this offroad gallery! One canvas was placed next to a mudpit, and the GMC AT4X sprayed mud on it,
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Un-packaging Design
Nov 17, 2023
Sometimes an ingenious packaging design is no packaging at all! Check out these stylishly sustainable shampoo bars, quippily named The Dissolving Bottle. The bars themselves are bottle-shaped, so naturally, as you use them up, the bottle dissolves into a waste-free trickle of water down the drain. Launched in the Philippines a couple of years ago, the design seems ready for the rest of the world and is making its way across the globe, so look out for it available near you soon!
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