DESIGN CHATTER
Sports + Design: An Unlikely Partnership
Jan 24, 2024
Sports graphic design: where each element plays a pivotal role in conveying emotion and storytelling. Graphic design is for everyone, even the jocks that seem to be the antithesis of designers. Check out recent trends, from the bold Premier League logo redesign, to BBC Cricket coverage, to Nike’s minimalist approach to design. This article takes a deep and fascinating dive into how exactly design expresses the niche feelings and experiences of sports.
Read More >>
Is This Already the Best Ad of 2024?!
Jan 19, 2024
January in Australia is the middle of summer in the Southern Hemisphere, and Meat & Livestock Australia (MLA) has swooped in with an advertisement that’s already being proclaimed the best ad of 2024…in the first month! Sometimes a good laugh can bring people together faster than any heartwarming message, and that’s precisely what this advertisement is doing; bridging the generation gap with with humor, satire, and delicious barbecue.
Read More >>
Can Graphic Design Help Fix Recycling?
Jan 17, 2024
The recycling symbol, designed by Gary Anderson in 1970, was intended to convey an ecological message but has ultimately lead to confusion. That circular symbol describes a system that is unfortunatelh not so circular in practice. Despite its widespread presence on products, less than 10% of plastic has been recycled in the last 40 years. Much of this is due to the fact that the symbol appears on products that are not actually recyclable. Unlike European countries,
Read More >>
A New Look for Your Business: 5 Rules to Ensure a Successful Brand Redesign
Jan 08, 2024
Brand redesigns are an exercise in patience and collaboration. They’re emotional and time-consuming but worth the effort to continue building your company’s legacy.
First impressions are everything for a brand redesign. Studies have shown that these beliefs influence our perceptions of brands, how we perform while using them, and our enjoyment of their products.
So, how do you ensure you continue providing those positive impressions while preserving your brand promise during and throughout a redesign?
Read More >>
A Match Made in Branding: The Synergy Between Typography and Your Logo
Jan 08, 2024
Fonts tell illustrative stories with soft curves, wild loops, straight edges, and assertive serifs. The fonts you use in your brand convey a lot about your business and its unique personality.
And it’s where unique brand identities and memorable logos are born. Through these structured and unstructured shapes, you can design a logo that truly reflects the character of your company’s brand.
Deciding which typefaces to use—and how—in a logo design can mean the difference between potential customers taking your business seriously or ignoring it altogether.
Read More >>
Google Teach How to Write AI Prompts Like a Pro
Jan 05, 2024
Google is back with another Google Experiment, those clever, beautifully-designed minigames that also have a little bit of learning involved. This newest one, Say What You See, teaches the user how to craft AI text prompts that get the output to be as close as possible to what you were envisioning in your head, and not some left-field results. With every round, players sharpen their visual interpretation, and create more and more precise prompts.
Read More >>