DESIGN CHATTER
We’re Weeks Away from Atlanta’s New Parking Lot Signs Hitting the Streets
Feb 11, 2019
It’s been great working with the City of Atlanta to finish up the final design and get it ready for parking lots across the city. By April 1st, private parking lot owners are required to have the new sign.
Our team created an editable, downloadable version of the sign to make the process easier. People can change and update important details within the design without being a designer. Parking lot owners can send the sign directly to their local print shop.
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Take Your Design Outside
Feb 08, 2019
If you’ve ever been to a National Park, you know that despite their locations, there will be a few things in common. Besides public restrooms and Mission 66 architecture, you can feel assured that you’re on National Park land when you see the sign typeface. One designer on sabbatical realized, however, that the type on the signage wasn’t an actual font! So he set out to fix that. The National Park font is totally free to use,
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What’s In A Name?
Feb 06, 2019
Have you ever wondered why products are named what they are? It’s not just a random tossing of a coin! Just like the colors and shapes in your brand, the sounds in the name of your product can spark feelings in your customer. This fascinating video gives an inside peek into the process, from an industry leader who has named many products you use every day! It’s a great example of creativity that goes beyond graphic design!
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This Logo Redesign Will Give You All the Feels
Feb 05, 2019
Language-learning app Duolingo is launching its biggest redesign in five years. As part of that, they decided to update their popular mascot — an owl named Duo. The Verge has the scoop on users’ unique fascination with Duo and the updates. He can even cry animated tears! This is Duolingo’s third redesign of Duo in eight years, and it’s a great example of a company keeping things fresh for their users through design.
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Which Logo Styles Do Customers Trust Most?
Feb 01, 2019
Believe it or not, there ARE consumer-favorite logo styles. This is such a helpful infographic when you have a client who doesn’t quite know what they want, but you as the designer need a little bit of guidance! This guide can help you target your audience your client, and their audience, without having to reinvent the wheel every time!
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Graphic Design Goes to Hollywood
Jan 30, 2019
The Pantone Color Institute has created a new color for beloved comedian Conan O’Brien. ‘Team Coco Orange’ was created to celebrate Conan O’Brien’s career. The color is going for “energizing, fearless, warmhearted and animated.” Laurie Pressman, Pantone Color Institute’s vice president, added that the color is also “good-natured and friendly with a touch of tang.” We think it hits those notes!
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