Animal Crossing Takes to the Polls

2020 has been a crazy, unbelievable year (like you, we can’t bring ourselves to say “unprecedented” one more time). Every single one of us has had to adapt to a new way of doing things, almost every day. The presidential campaign has been the same way. It’s not your grandma’s presidential race! The Biden campaign has had a brilliant, out-of-the-box idea to reach potential voters without reaching them physically: they’ve made an island in Animal Crossing: New Horizons! One of the breakout saving graces of the quarantine, Animal Crossing is THE virtual destination in lockdown, and the creativity demonstrated by this campaign is stunning.