DESIGN CHATTER
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Cereal Branding: An Evolution
Sep 02, 2020
Did you spend your childhood breakfast time reading the back of cereal boxes? I think we all did! Cereal is a comfort food from our childhood that many of us have personal attachments to, and sometimes, it’s an attachment to their packaging design more so than the contents! These chipboard boxes have been redesigned over the years, and your Tony the Tiger is not the same Tony who was launched when Frosted Flakes hit the market! These GIFs and deep-dives take you down the evolutionary road of cereal packaging design, and it is riveting!