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What’s In A Name?
Feb 06, 2019
Have you ever wondered why products are named what they are? It’s not just a random tossing of a coin! Just like the colors and shapes in your brand, the sounds in the name of your product can spark feelings in your customer. This fascinating video gives an inside peek into the process, from an industry leader who has named many products you use every day! It’s a great example of creativity that goes beyond graphic design!