EZ Portfolio, Shepard

Shepard is a trade show development company and they have many tiers of services and programs that their clients move through during the process and they came to us with the need to brand their EZ Portfolio service offering. The service was a small set of criteria that guided the customer through quick tasks and choices in order to expedite the trade show booth construction process. The logo was constructed to show simplicity, an all-in-one service and ongoing movement, leading to higher client retention.