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IKEA Releases the Home Style Guide
Feb 02, 2024
IKEA US introduces its first Style Guide…but not the style guide you’re used to, this one is for your home! The guide focuses on four interior design concepts: ‘warm minimalism,’ ‘Swedish roots,’ ‘modern playfulness,’ and ‘Scandinavian folklore.’ With an emphasis of “timeless design” over “fleeting trends”, the guide helps you put your personal touch on your living space, from sleek lines to rustic vibes. The goal is to help people create homes that bring comfort and joy based on individual preferences, moving away from the constant pursuit of trends…which can also help reduce waste!