Using Animation to Bring Delight to Web and App Design

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Using Animation to Bring Delight to Web and App Design

May 18, 2017

Who doesn’t like animation,right? And not just the Pixar kind. We also mean using animation in web design and app design (because of course we do, we’re KEYLAY, your friendly graphic design gurus). Web Designer Depot draws up a snappy read on seven ways to delight users with animation, and we’re fans.

“Good design is pleasurable and seductive. Good design is delightful,” they write. So just when is it the right situation to use delightful animation? They dive into that and more.

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You can use animation to make a good first impression. How? Use it on the first screen the user sees to make your site or app stand out from the competition’s. Ever wonder how to breathe fun into your customers’ interactions with your app or website? There’s animation for that. Animation can establish emotional connections and make interfaces feel more alive.

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No one likes unexpected errors while perusing a site or app. So why not use that as an opportunity to entertain the user with animation? They also explore how to employ animation to make load times (yes, even load times) more pleasurable.“When we can’t shorten the line, we can certainly make the wait more pleasant,” they write.

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Everyone has a “Submit” button somewhere on their site or app, right? Spice up the usual “Thank you!” response page with animation.

“The difference between products we love and those we simply tolerate is often the delight we have with them,” they write. We couldn’t agree more.

Turn on the Delight!
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